Digital Bob was a screentime controller designed to help parents limit their kids' time in front of the television.  Packaging, shelf-talkers and point-of-purchase (POP) were designed by Orange designer Jill Hodges while at Fixler + Davis Advertising.

stand-up endcap
used at best buy

point-of-purchase
front and side images of a one-piece box that unfolds to hold a display unit, 12 product boxes and collateral